This Saturday, November 24, is Small Business Saturday! It’s a great occasion to kick off your holiday marketing and get customers in the door. While small businesses may not have access to expensive marketing gimmicks, you can make up for it in creativity and excellent customer service, and utilize the many resources available to small business owners.
Are you ready for Small Business Saturday?
Protecting small businesses during National Cybersecurity Awareness Month
Technology has transformed the way small companies do business, and while this has helped small businesses and entrepreneurs access more customers and new markets in new ways, it’s essential that we talk about the risks associated with moving business online. The rise of new technology can lead to severe security issues, and unfortunately many small businesses are unaware of measures they can take to help ensure the security of their and their customers’ information. That’s why we’re sharing tips and resources for small businesses during October’s National Cybersecurity Awareness Month.
Lifting Up Women Entrepreneurs During Women’s Small Business Month
Women entrepreneurs contribute significantly to America’s economy and women are opening businesses at higher rates than their male counterparts. While women entrepreneurs face unique challenges around issues like accessing capital and finding mentors, they are increasingly optimistic. Bank of America’s 2018 Women Business Owner Spotlight found 58% of women business owners expect to increase revenue in the coming year, up from 44% in 2017.
Finding Crowdfunding Success with the Support of Community
Kateri Gutierrez co-founded Collective Avenue Coffee in Lynwood in 2016 with big dreams of what the business could do for her community. As her business has grown, this commitment to community has become the foundation of Collective Avenue Coffee, from it business structure to its mission and even how its funded its growth.
“Unleashing Potential: Supporting Women’s Entrepreneurship” Launch Event Recap
On July 24, Small Business Majority launched its new Women’s Entrepreneurship Program in Los Angeles, a special initiative offering tools and resources for female entrepreneurs to succeed. Women—especially women of color—are one of the fastest-growing segments of our economy, but they continue to be at a disadvantage in critical business indicators.